Archive for May 2010
Evaluate: Relevance
You have discovered an article, blog, comment about your organization, hobby, domain or interest. What is the date on the post, is the post still relevant?
YES NO
Click here to go to the start of the decision tree
Evaluate: Concurrence
You can provide a factual and well-cited response, which may agree or disagree with the post, yet is not factually erroneous, a rant or rage, bashing or negative in nature. You can concur with the item, let it stand, or provide a positive review.
Do you wish to respond?
YES NO
Click here to go to the start of the decision tree
Evaluate: Trolls
Is this a site dedicated to bashing and degrading others?
YES NO
Click here to go to the start of the decision tree
Evaluate: Rager
Is the posting a rant, rage, joke, or satirical in nature?
YES NO
Click here to go to the start of the decision tree
Evaluate – Unhappy Customer
Is the posting a result of a negative experience?
YES NO
Click here to go to the start of the decision tree
Respond – Monitor Only
Avoid responding to specific posts. Monitor the site for relevant information and comments. Notify your organization if applicable.
Click here to go to the start of the decision tree
Respond – Fix The Facts
Do you wish to response with factual information directly on the comment board?
YES NO
Click here to go to the start of the decision tree
Respond – Restoration
Do you wish to rectify the situation and act upon a reasonable solution?
YES NO
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Respond – Response Considerations
Create a response considering these factors:
Transparency
Disclose your affiliation, organization, company or group.
Sourcing
Cite you sources including hyperlinks, images, video, or other references
Timeliness
Take time to create a good response. Don’t rush.
Tone
Respond in a tone that reflects highly on you and your group or company
Influence
Focus on the most used sites related to your group or company
James Dixon's Blog 